The advantages are clear: for consumers, carton means convenience in use and storage, and less waste. For retailers, it delivers cost savings (e.g. through lower transport costs), higher shelf efficiency (more items per meter), and thus improved margins. It also helps them to achieve their sustainability goals. In a mature market that needs fresh dynamics, carton creates space for innovation and appeal, and therefore tangible growth opportunities.

Greenyard’s carton packaging includes pulses (a strong boost for the transition to plant-based proteins), vegetables, delicious sauces, and soups rich in fibre and protein.

This packaging solution fits seamlessly into Greenyard’s “Plant Power” strategy: nutritious, long-lasting and good for the planet. By taking this step, Greenyard not only responds to market trends, but also builds a future-proof assortment that inspires young and old alike.